Serena Williams was "the most impressive athlete" this Super Bowl ad director ever worked with"Serena had this power and charisma that was overwhelming," says Joe Pytka, director of some 80 ads that have run during America's biggest sporting event.Read the story
Talking Tennis with TracyTalking Tennis with Tracy: How are we feeling about Coco Gauff?In stock terminology, Austin is buying the (slight) dip.By Joel Drucker Feb 07, 2023
Talking Tennis with TracyTalking Tennis with Tracy: Aryna Sabalenka's Australian Open breakthroughHow did the Belarusian turn things around in Australia? Austin has the answers.By Joel Drucker Feb 05, 2023
Open 6ème Sens Métropole de LyonSetting Up Sunday: Two finals showcase breadth and depth of WTASunday's singles finals in Hua Hin and Lyon feature four players from four nations and several storylines that could prove even richer as 2023 unfolds.By Joel Drucker Feb 04, 2023
Australian OpenWith each major win—and qualities beyond the numbers—Novak Djokovic continues to redefine tennis greatnessThe 35-year-old has 22 Grand Slam titles to his name and a host of other accolades. But that's only part of his story.By Joel Drucker Jan 29, 2023
Australian OpenThe Wizards of Oz, starring Australian Open women’s champion Aryna SabalenkaHaving just spent a fortnight in the zone competitors live for, the newest member of the Grand Slam club is now about to enter a zone of an entirely different nature.By Joel Drucker Jan 28, 2023
Australian OpenVictorious Tommy Paul, surging Ben Shelton yet two more Americans offering major possibilitiesThe 25-year-old's 7-6 (6), 6-3, 5-7, 6-4 win over the 20-year-old has many enjoying the present and pondering the future.By Joel Drucker Jan 25, 2023
