Serena Williams was "the most impressive athlete" this Super Bowl ad director ever worked with
"Serena had this power and charisma that was overwhelming," says Joe Pytka, director of some 80 ads that have run during America's biggest sporting event.
In stock terminology, Austin is buying the (slight) dip.
How did the Belarusian turn things around in Australia? Austin has the answers.
Sunday's singles finals in Hua Hin and Lyon feature four players from four nations and several storylines that could prove even richer as 2023 unfolds.
The 35-year-old has 22 Grand Slam titles to his name and a host of other accolades. But that's only part of his story.
Having just spent a fortnight in the zone competitors live for, the newest member of the Grand Slam club is now about to enter a zone of an entirely different nature.
The 25-year-old's 7-6 (6), 6-3, 5-7, 6-4 win over the 20-year-old has many enjoying the present and pondering the future.